Lion Global Markets
Lion Global Markets will deliver a coordinated approach to building trusted beer, cider and wine brands in international markets, through traditional retail channels and online platforms. The business unit sits alongside Lion Asia Dairy, which was established in 2014 to leverage our branded dairy portfolio in key Asian markets.
The opportunities for premium, trusted Australian and New Zealand brands internationally is well documented, and we are home to some of the most iconic beer, cider and wine brands across the Tasman.
We see significant opportunity for our beer and cider brands to engage new consumers with the same promise of craftsmanship and authenticity that have made them household names locally, while accelerating the growth of our wine business in North America.
Lion Global Markets will be headquartered in Lion’s Sydney CBD offices.